Preface: this post is part of the Certifications and Careers series.
If you don’t have a minimum of three Salesforce certifications then you must immediately begin studying for your next one… and I’m not even kidding!
After interviewing countless people and reviewing hundreds of resumes at Google and other companies, here are the reasons why I believe everyone must have five Salesforce certifications:
Reason #1: Certification tests aren’t too difficult!
They’re all multiple choice, you can get 35% of questions wrong and still pass, there are no trick questions, and you can take the test from home in your jam jams! Plus, you have unlimited retakes! All that and you haven’t even read my guide on how to pass every certification yet!
If 65% was a passing grade in life, I would’ve went to Harvard.
Reason #2: It’s the only way to make your resume stand out.
How do you compare the skills of two Salesforce professionals just by looking at their resumes? Answer: you can’t. Sure, you can look at a candidate’s listed projects and responsibilities, but those bullets are so often embellished that recruiters can’t rely on them. Certifications are really the only reliable, objective metrics available! Plus, certifications are verifiable.
One of these is not like the others…
Reason #3: The window of opportunity is open now.
The demand for Salesforce professionals is ridiculous. Salesforce developers command $120+ per hour (contract), and easily $130k+ per year (full-time). Every year I wonder how long the demand will remain this high with such short supply. This year is the first year I’m beginning to feel like supply is finally catching up with the demand. Hesitate just a few months, and you’ll miss the boat.
You may never eat fruit this ripe, but you work in an industry even riper!
Reason #4: Michael Jordan would get certified.
Next post: How to pass every Salesforce certification!